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The Copec subsidiary, which has been part of the Company since 2022, closed a venture capital investment in Reversso, a Chilean start-up dedicated to the automation of returns and exchanges in e-commerce.
Blue Express explained that with this step it seeks to transform e-commerce logistics, allowing companies to retain up to 80% of sales at risk of returns. This, through a state-of-the-art technology system for exchanging products.
The Copec subsidiary and Reversso entered into an alliance in 2023 to minimize losses in the returns process and maximize the value of the extensive Blue Express Points network.