The subsidiary has entered into a partnership that will allow BancoEstado’s more than 16 million customers to access Full Copec’s benefits when using Rutpay -the state-owned entity’s new digital payment app- at its service stations.

With this integration, users enrolled in Copec’s loyalty program will automatically earn points when paying with Rutpay, and redeem them for rewards, access to exclusive promotions, and discounts on fuel, products, and services. Those who are not yet registered can do so directly from the app.

“This alliance is very important to us because it will allow millions of Rutpay customers to easily access tangible and highly valued benefits from Copec,” said Arturo Natho, the subsidiary’s CEO. BancoEstado, meanwhile, highlighted the initiative’s contribution to the country’s financial and digital inclusion.

In the coming months, the functionality is expected to expand to other areas, such as taxis, shared taxis, and street markets, strengthening an ecosystem that connects people, small businesses, and companies throughout the country.