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Acknowledgments / Published June 6, 2023
Copec and Pronto Copec lead Citizen Brand 2023 ranking
As part of the 12th edition of the Citizen Brands study, conducted by consulting firm Cadem, Copec and Pronto Copec ranked first in their categories, service stations and convenience stores, respectively, during the first half of 2023.
The survey also highlighted ARAUCO, Punto Copec and Abastible among the brands that showed the greatest increases in the overall list for the period.
A citizen brand stands out for having a positive presence in public opinion, for being considered as a contribution to society and, at the same time, as relevant for consumers, being key in people’s daily lives.
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