September 14, 2023
Empresas Copec leads ranking of the most valuable brands in Chile
The Company was recognized in the first-ever “Chile 10 2023” report by Brand Finance, which includes the top...
Acknowledgments / Published August 20, 2021
Abastible and Pronto Copec win PROCALIDAD 2021 Award
Both subsidiaries were distinguished with the National Customer Satisfaction Award, which is based on five indicators: general satisfaction with the brand, satisfaction based on price, experience of problems, intention to recommend and intention to remain or repurchase. This year, Pronto Copec ranked first in the “Minimarkets” category and Abastible in “Gas Medidor”.
The study, conducted by the Praxis consulting firm and the Universidad Adolfo Ibáñez, recognizes every year the major brands best evaluated by their customers. For this purpose, a structured telephone survey is carried out from January to December for each of the 134 service brands in the country. In this way, the INSC (National Customer Satisfaction Index) measures their overall performance, and not just a particular period affected by communication actions or specific events.
Regarding the distinction received, Nicolás Rostagno, CEO of Copec subsidiary Arcoprime, said: “At Pronto Copec we are proud to have been recognized by our customers with this award. This further reinforces our commitment and encourages us to continue improving day by day to deliver an enriching experience to all people who live on the move.”
Catalina Navarro, Assistant Manager of Customer Experience at Abastible, said: “For us, customer satisfaction is an essential pillar, because it gives meaning to our work, guiding the company’s work to contribute to their quality of life. This recognition is a response to the effort that our team delivers every day to bring energy and heat to homes and businesses across the country.”
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